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SalesLogix CRM for Education
Despite growing financial pressure, institutions of higher education are increasing their spending on CRM, and our clients are doing it with SalesLogix.
Institutions overwhelmingly agree that current students are their primary constituents. In order to support current and prospective students, institutions identified the following areas as driving their
CRM investments:
- admissions & enrollment,
- student services, and
- financial aid
Rocky Mountain CRM's consultants have implemented the Higher Education Module for SalesLogix for some of the best colleges in the United States which has allowed them to drastically improve admissions,
recruitment, enrollment and student services operations:
Business Opportunities
- Use SalesLogix to Enhance student recruitment by being the first to reach your prospective students.
- Use SalesLogix to Maintain standard student recruitment processes based upon the type of student being recurited.
- Use SalesLogix to Schedule site vists and counselors to meet with the student prospects.
- Use SalesLogix to Easily identify financial aid entitlements available from the institution based on their custom formulas.
- Use SalesLogix to Tailor your communication to address specific pain points facing the student.
- Use SalesLogix to Easily track communication and stage within the recruitment process.
- Use SalesLogix to Link to external resources such as TPR (The Princeton Review).
- Use SalesLogix to Track all of the common student attributes (TOEFL, GMAT, ESL, Other test scores, International Orientation Requirements, Math Requirements
etc..) and group and report on all of these based upon where the student is in the recruitment process (additional attributes can be easily captured).
- Use "Push Technology" to send out instant communication based on inquiries, subscribed alerts, or for periodic reports.
- Utilize the customizable communication and recruitment checklists to identify and report on what happens next for each student.
- Use SalesLogix to Drive Down the administrative cost of the recruitment process while increasing the quality of the recruitment
candidates you are working with.
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